Set Up Your Zapier Integration

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Postscript integrates with Zapier allowing you to share information between the two solutions. You can learn more about Postscript's native integration with Zapier here.

About Zapier


Zapier offers brands an easy-to-use way to automate routine tasks and daily workflows. With Zapier automations, brands get back the time they can use to focus on other tasks.

How a Zapier Integration Benefits You


  • Create a Postscript subscriber from a variety of ads, lead-gen, or other subscriber collection opportunities.
  • Update a subscriber with additional tags and/or custom properties such as their opt-in source or Shopify profile details.

Zaps You Can Create


Here are some example zaps you can create using the Postscript and Zapier integration:

  • Customer record updates in Shopify → Update subscriber profile in Postscript
  • Subscriber collected using a Google form → Create a subscriber in Postscript
  • Subscriber opts in through a Facebook lead ad → Create a subscriber in Postscript
  • Subscriber collected using a Mailchimp form → Create a subscriber in Postscript
  • Customer record updates in Salesforce Data → Update subscriber profile in Postscript
  • Subscriber collected using a Hubspot form → Create a subscriber in Postscript
  • Subscriber sends you a non-keyword message → Inbound message is sent to Slack for fielding
  • New subscriber opts in → Add new subscriber to Salesforce
  • Subscriber opts out → Update subscriber SMS status in Hubspot

Create a Postscript API Key


  1. Select your Shop Name in the side menu of your Postscript dashboard, then select API.
  2. Select Create Security Key Pair on the right side of the page, then confirm your action by selecting Yes.
  3. Select Show in the Private Key column to reveal your API key. Copy this key or write it down—you'll need to enter it in Zapier later.

Create a Postscript Zap


Select Your Trigger Event Define Your Postscript Action Create a Zap Using a Template

Your first step in creating a zap is selecting your app event or trigger. Your app event, or trigger, is what pushes information into Postscript.

Once you select your app event, Zapier walks you through choosing a specific trigger event. In the above example, our trigger is someone entering information, like their phone number, in a Google Form.

Compliance Language Requirements


When collecting subscribers, the TCPA requires you to include necessary compliance language that informs visitors they are opting into SMS messaging from your store. You'll want to make sure you clearly display this language wherever you collect subscribers.

Here's the TCPA-approved compliance language:

*I agree to receive recurring automated marketing text messages (e.g. cart reminders) at the phone number provided. Consent is not a condition to purchase. Msg & data rates may apply. Msg frequency varies. Reply HELP for help and STOP to cancel. View our Terms of Service and Privacy Policy.

You should be all set to get started with Zapier!

   Note: When collecting subscribers using a list growth integration, subscribers will be prompted with a "Reply Y to Subscribe" text to confirm their opt-in. This allows your shop to confirm they are a valid, consenting subscriber. This Reply Y interaction is automatic and cannot be disabled.

Get Support


Have questions? Please feel free to reach out to our wonderful Support team at support@postscript.io or via live chat. You can also submit a support request here!

Need ongoing channel strategy guidance? Please fill out this form and we'll connect you to one of our certified partners.

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