Tip: Select any of the images or GIFs in this article for a closer look.
Postscript integrates with LoyaltyLion, allowing you to share information between the two solutions.
About LoyaltyLion
LoyaltyLion takes customer loyalty programs beyond points and rewards and empowers brands to create unique loyalty programs that nurture better customer relationships and drive greater customer lifetime value.
How a LoyaltyLion Integration Benefits You
Use the power of Postscript segmentation in tandem with LoyaltyLion to create highly-personalized customer experiences and reward repeat purchasers.
Improve your brand's customer lifetime value by sending automated SMS updates incentivizing subscribers to join your LoyaltyLion rewards program.
Configure LoyaltyLion
In LoyaltyLion, select Manage.
On the left-side navigation panel, select Settings under Configuration.
Scroll down to the Token and secret section. Copy both the Token and Secret keys or write them down—you'll need to enter them in Postscript later (tip: in the gif above, the user toggles between LoyaltyLion and Postscript windows. This is an efficient way to copy + paste the tokens between platforms).
Head to your Postscript Dashboard and select Apps.
Under Available Apps, select LoyaltyLion (tip: you can also search LoyaltyLion using the Search apps search bar in the upper-right corner of the Apps page).
Enter your LoyaltyLion Token in the first field, then enter your LoyaltyLion Secret Key in the second field. Select Save Integration in the upper right corner.
Activate the integration by selecting the toggle bar in the upper right corner of the page.
LoyaltyLion x Postscript Use Cases
In Automations In Segments
Your brand may consider using Postscript automations to encourage subscribers to enroll in your LoyaltyLion rewards program following a created order. Follow the instructions below to target subscribers who are not yet enrolled in LoyaltyLion.
Select Messaging on the left-side navigation panel, then select Automations.
Create Automation in the upper-right corner. Choose Legacy, then select Continue in the lower-right corner of the window.
Choose Custom Automation, then name your automation. Be sure to name the automation something that will allow you to easily identify and track the automation.
Under Automation Trigger, select Order Created.
Under User Filter, select Yes then choose Enrolled in LoyaltyLion as the filter criterion.
Select the equals dropdown and choose not equal to.
Save the automation properties by selecting Save & Continue to Messaging in the lower-right corner of the editor.
Draft your message encouraging subscribers to join your LoyaltyLion rewards program. Learn more about crafting automation messages here.
Save your message by selecting Save Automation in the lower-right corner of the editor.
Activate the automation by selecting the toggle bar in the upper-right corner of the editor.
Address your top purchasers by sending a campaign to those who have earned a certain amount of loyalty points. Follow the instructions below to target subscribers based on the amount of points they've earned with your brand.
From your Postscript Dashboard, select Messaging, then choose Segments.
Select Create Segment in the upper-right corner.
Name your segment. Choose a name that will allow you to easily identify this segment in the future.
Under Segement Criteria, select Enrolled in LoyaltyLion. Choose equals from the logic dropdown.
Select the AND connector then choose LoyaltyLion Points Balance as your criterion
Choose your logic (e.g. equals, greater than, less than, or equal to) and add a point balance to the value field.
Save your segment by selecting Save Segment in the lower-right corner of the editor.
Add this segment to campaigns or campaign flows to target subscribers based on their LoyaltyLion point balance.
Get Support
Have questions? Please feel free to reach out to our wonderful Support team at [email protected] or via live chat. You can also submit a support request here!
Need ongoing channel strategy guidance? Please fill out this form and we'll connect you to one of our certified partners.