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Create an Auto-Response Message

Updated over a week ago

Who gets this? Shops on all Postscript plans have access to this feature. Learn more about Postscript Plans.
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When it comes to SMS, subscribers may text you for support regarding products, promotions, or tracking inquiries.
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By creating an auto-response to these types of communications, you can:

  • Create a dependable brand experience by notifying subscribers that you received their message and by setting response expectations.

  • One of the benefits of SMS marketing is consolidating customer interactions to a single text thread (promotions, questions, support, and purchasing). However, consider using an auto-response message to inform subscribers how they can connect with your support team if you do not offer customer support via SMS.

  • Set an auto-response message for seasons when support ticket volume is high, or support personnel coverage is low, to promptly and efficiently communicate expectations with subscribers.

Create an Auto-Response Message


  1. Select Messaging in the side menu of your Postscript dashboard, then select Automations.

  2. To create a new automation, select Create Automation in the top-right corner of the page, then select Create Automation Flow.

  3. Select Create a new automation, then select Create flow.

  4. Name your automation. You also have an option to add a description of this flow under the automation name.

  5. Within the Automation Properties card, select the dropdown menu under Add a subscriber when and choose Subscriber Response.

  6. Optional: You have several options to help you further customize this automation including:

    • Filter event if: Fine-tune when an automation is triggered.

    • Include a subscriber only: Narrow down which subscribers can receive an automation.

    • Limited subscriber entry: Limit how often a subscriber can enter a flow within a certain period of time.

    • Remove subscriber when: Tell Postscript when to remove a subscriber from your flow.

  7. Once you add your automation properties, be sure to select Save in the bottom-right corner of the card.

  8. Optional: If you'd like to add a delay, drag & drop the Delay action into your flow. Define your delay, then select Save.

  9. Drag and drop the Send Message icon into your flow and craft your auto-response message.

  10. Once your message is crafted, select Save in the bottom-right corner of the card.

  11. Once your flow is built, select the Save Changes button in the top-right corner. Then select Schedule or Activate to activate your flow immediately or schedule a date and time for it to go live.

Did you know? Postscript integrates with several help desk platforms and offers text-to-email forwarding to help you respond to customers in a timely and efficient manner.
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Additional Resources


  • Curious about how you can continue harnessing the power of automation flows? We've got you covered with our Guide to Automation Flows.

  • Ready to get started customizing your flows and scaling 1:1 conversations? Check out our guide to Subscriber Event Splits.

  • Interested in a more targeted approach to your SMS strategy? Learn about how using subscribe tags helps your brand launch a more personalized SMS strategy.

Get Support


Have questions? Please feel free to reach out to our wonderful Support team at [email protected] or via live chat. You can also submit a support request here!

Need ongoing channel strategy guidance? Please fill out this form and we'll connect you to one of our certified partners.

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