Have you set up your Mailchimp integration? Before sending email data to Mailchimp, be sure you've set up your integration. You can learn how to connect Mailchimp and Postscript here.
Postscript popups continue to be a powerful (and compliant) way to collect SMS subscribers. But did you know that in addition to collecting phone numbers, you can also configure your Postscript popup to collect email? And if you have an active Mailchimp integration, you can send that email data to Mailchimp.
Configure Postscript to Send Email Data to Mailchimp
To send custom properties to Mailchimp subscriber profiles, select a Mailchimp list for forwarding Postscript popup-collected emails.
Select Acquisition in the side menu of your Postscript dashboard. Then select Popups.
Select the popup from which you'd like to forward emails to Mailchimp.
If this popup already collects email addresses, skip to the email collection step. If not, you can add an email collection layer to the popup:
In the list of layers along the top, select + Add.
On the bottom left, select the [+] Add Blocks button.
Under Data collection, drag and drop the Email input block to the appropriate location on the popup layer.
Select the Email input text box on the popup layer. You will now see the details for the Email input block on the left. At the top, select Settings.
Select the Forward to email app checkbox.
Select Mailchimp from the Email app drop-down menu.
Select one or more mailing lists from the Email lists drop-down menu.
Select Save in the upper right.
What's Next
Subscribers who enter their email into your Postscript popup will now funnel into your assigned Mailchimp list.
In addition to forwarding emails to your Mailchimp account, you can also forward custom properties collected with Postscript popups to Mailchimp. Here's how you can get started.
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