Opt-In and Compliance
7 articles
SMS Marketer's Guide to iOS 26What you need to knowA key change in Apple’s iOS 26 update makes it easier for users to find and enable the Screen Unknown Senders feature...
Are marketing texts subject to Do-Not-Call regulations?Through an order in December 2023, the Federal Communications Commission (FCC) explicitly included marketing text messages under its Do-No...
Why do I have to include my shop name at the beginning of each message?Answer
It is a CTIA and carrier requirement to include your shop's name in each SMS marketing message.
Not including it could lead to hi...
What is the TCPA-approved compliance language I need to use when collecting subscribers?Answer
When collecting subscribers, the TCPA requires you to include necessary compliance language that informs visitors that they are op...
Why am I getting a "white space" error when I try to create an opt-in link? Tip: Select any of the images or GIFs in this article for a closer look.
Answer
This error commonly occurs when you have created or se...
Why does confirmed opt-in matter?Answer
Confirmed opt-in (also known as double opt-in) allows brands to validate phone numbers entered at checkout, in popups, or via form...
Can people still opt-in to our shop's SMS if we're on a paused plan? Is your shop on legacy billing? If you downloaded Postscript before 3/1/2022, then your shop is on legacy or credit-based billing. Thi...