What is the TCPA-approved compliance language I need to use when collecting subscribers?

Answer


When collecting subscribers, the TCPA requires you to include necessary compliance language that informs visitors that they are opting into SMS messaging from your store.

Here's the TCPA-approved compliance language:

*I agree to receive recurring automated marketing text messages (e.g. cart reminders) at the phone number provided. Consent is not a condition to purchase. Msg & data rates may apply. Msg frequency varies. Reply HELP for help and STOP to cancel. View our Terms of Service and Privacy Policy.

Note: In order to collect subscribers compliantly, your shop's Terms of Service and Privacy Policy need to be hyperlinked in the language shown above. If they cannot be hyperlinked, the full URLs of each need to be included so a viewer may search your terms or privacy policy if needed.

For example, "View our Terms of Service (https:/myshop.com/terms-of-service/) and Privacy Policy (https://myshop.com/privacy-policy/).”

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