Popups are a powerful way to grab attention and engage users who visit your website on their mobile devices.
In this article, we walk through how to create a simple "tap to subscribe" opt-in experience for your mobile visitors.
Why Use Postscript Opt-in Links
- Create a simple "tap to subscribe" experience for your mobile visitors.
- Seamlessly push subscribers who opt-in via a Klaviyo popup into Postscript.
- Organize these subscribers under a desired keyword for future segmentation.
Generate a Link in Postscript
- Select Acquisition in the side menu of your Postscript dashboard, then select List Growth Tools.
- Locate Convert your email list and select the blue Get Started button to the right.
- Choose which Keyword you wish the subscribers to be opted-in under.
- Select Get Link.
- Once Postscript generates a link, select the Copy icon to the right of the URL to copy it.
Add Postscript Link to Klaviyo Popup
- Select Signup Forms in the side menu of your Klaviyo dashboard.
- Locate and select the mobile popup you wish to edit.
- Select the call-to-action button to populate the Button Click Action side menu.
- From the Action drop-down, select Go To URL.
- In the Destination URL field, enter or paste the URL you copied from Postscript.
Compliance Language Requirements
When collecting subscribers, the TCPA requires you to include necessary compliance language that informs visitors that they are opting into SMS messaging from your store.
Since your opt-in process will auto-populate a message draft in your subscriber's phone, your popup must display proper TCPA compliance language.
Here's the TCPA-approved compliance language:
*By providing your phone number, you agree to receive recurring automated marketing text messages (e.g. cart reminders) from this shop and third parties acting on its behalf. Consent is not a condition to obtain goods or services. Msg & data rates may apply. Msg frequency varies. Reply HELP for help and STOP to cancel. You also agree to the Terms of Service and Privacy Policy.
Note: In order to collect subscribers compliantly, your shop's Terms of Service and Privacy Policy need to be hyperlinked in the language shown above. If they cannot be hyperlinked, the full URLs of each need to be included so a viewer may search your terms or privacy policy if needed.
For example, "View our Terms of Service (https:/myshop.com/terms-of-service/) and Privacy Policy (https://myshop.com/privacy-policy/).”
Get Support
Have questions? Please feel free to reach out to our wonderful Support team at support@postscript.io or via live chat. You can also submit a support request here!
Need ongoing channel strategy guidance? Please fill out this form and we'll connect you to one of our certified partners.