We're excited to announce that Postscript now works with Social Snowball, a product for managing affiliates and customer referrals.
About Social Snowball Integration
This integration enables Social Snowball customers using Postscript to include custom affiliate trigger events and property tags in Postscript SMS campaigns and automation. This enables merchants to create a seamless user experience to sign up more affiliates and expand their influencer marketing networks.
How Social Snowball Integration Benefits You
Integrating Social Snowball allows merchants to create automations based on Social Snowball-specific trigger events, such as an affiliate signing up for an affiliate program or when an affiliate makes a referral sale.
This integration also enables merchants to utilize Social Snowball-specific properties in Postscript automations and popups, including referral codes, discount amounts, and commission types.
What You Need to Know
- Setting a time delay in automations of at least one minute avoids any issues for new subscribers syncing across both systems.
- You must use CTIA- and TCPA-compliant language when collecting subscriber consent to send them automated marketing messages.
Integrating Postscript with Social Snowball
- In Postscript, select your store name from the left-hand menu and then select API.
- In the upper right, select the Create Security Key Pair button. Select Yes in the confirmation popup.
- Next, select Show for the newly created Private Key. Highlight and copy this text.
- Now, switch to Social Snowball and select Integrations from the left-hand menu. Select Connect on the Postscript integration tile. In the popup, paste the copied text into the API Private Key field and select Save.
Social Snowball-specific Triggers & Custom Properties
After completing the integration above, merchants will have additional triggers and custom properties to use in Postscript.
Trigger Events
|
Social Snowball - Enrolled_by_purchase |
When a new affiliate joins program by making a purchase |
|
Social Snowball - Enrolled_by_signup_form |
When a new affiliate joins program by submitting a sign-up form |
|
Social Snowball - Affiliate_application_approved |
When an affiliate's sign-up form application is approved from the Social Snowball dashboard |
|
Social Snowball - Referral_sale |
When an affiliate makes a new referral sale |
Custom Properties
| Property Name | Example Property Value |
| Affiliate first name | John |
| Affiliate last name | Doe |
| Program name | Tier 1 Influencers |
| Referral code or link | JD123 or website.com/JD123 |
| Commission type | "cash", "store credits" or "discount code" |
| Brand name | BigMerchant |
| Tracking method | "discount code" or "referral link" |
| Program commission value | 20% |
| Discount value | 15% |
| Total order value | $260 |
| Commission value | $52 |
Creating an Automation Using Social Snowball Triggers & Properties
- In Postscript, select Messaging from the left-hand menu and then select Automations.
- Select the Create Automation button in the upper right.
- Next, select the Create a new automation radio button and then select the Create flow button and select the Create Automation Flow from the drop-down options.
- In the Flow editor, on the left side beneath Automation properties search for "Social" in the Trigger event or property field. Select which one you want to use for this automation.
- Under Actions, select and drag Message to the Drag action here beneath the Trigger event or property box on the right.
- Write the SMS message text, using any Social Snowball properties you want to include.
- You can also add custom properties by selecting the Merge Tags button in the message editor.
- Select Save beneath Message editing area.
- Select the Schedule or Activate button in the upper right.
Get Support
Have questions? Please feel free to reach out to our wonderful Support team at support@postscript.io or via live chat. You can also submit a support request here!
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