The following UTMs are supported in Abandoned Cart Links:

  • Source
  • Medium
  • Campaign

The syntax for adding an abandoned cart merge tag with these values is the following:

{abandoned_cart_link_utm_source=example_source&utm_medium=exampleMedium&utm_campaign=test-campaign}


Having all 3 UTMS is not required, you may choose any combination of Source, Medium, or Campaign.

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